Robot Games Festival was an event organised during Aarhus Festuge 2022. Hans Klysner, who is the mastermind behind the project and founder of Robotworkshop, had the purpose of creating a one-of-a-kind format for a robot-themed event. Robotworkshop offers teambuilding activities and workshops based on robot building and play. For this event, the scope was to enhance the visitor experience with storytelling, theming and multi-layered experience.
AdventureLAB’s role was to elevate visitor experience with storytelling and experience design. In close collaboration with Robotworkshop and Aarhus University, we created a large-scale timeline, taking visitors through the history of robots. To add another layer of experience, we designed a quiz-based game, which could be played by children aged 12-14 or smaller children with parents. We also designed the event mascot character and elements such as banners, logos and other graphics for printed and digital assets.